Marketing

United Breweries Group CMO Samar Singh Sheikhawat quits

Singh was associated with the beer brand for nine years. Before that he was Vice-President, Marketing, at Spencer's and had earlier worked with PepsiCo and Dabur

BestMediaInfo Bureau

13 Aug 2018 00:00 IST

Updated On 13 Aug 2018 05:52 IST

New Update

United Breweries Group CMO Samar Singh Sheikhawat quits — Samar Singh Sheikhawat

Samar Singh Sheikhawat has resigned from United Breweries citing personal reasons. His last working day at the organisation was July 31. Sheikhawat hasn’t decided on his next move and is exploring opportunities.

The company is yet to decide on his successor who could take care of the brand’s marketing duties.

Sheikhawat was one of the six officials of the company who took care of the brand through the transition when Heineken took control and now has a 44% stake in the company.

Before joining UB Group, Sheikhawat was Vice-President, Marketing, at Spencer’s Retail, General Manager Marketing at PepsiCo and was also a part of Dabur’s sales and marketing team.

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Samar Singh Sheikhawat United Breweries Group