Motorola hands over its creative duties to Enormous Brands

Mobile handset brand Motorola has handed over the creative mandate to Enormous Brands following a multi-agency pitch. The pitch was won on the back of a strong creative potential and sound strategic council.

Rachna Lather, Marketing Head, Motorola, said, “Motorola enjoys a rich brand heritage and offering premium customer experience is at the core of the brand. When we started looking for a creative agency, we were looking for two things: a strong creative potential and sound strategic council. Enormous stood out and demonstrated great creative strength and passion for the brand. Looking at their work, I am very optimistic about creating some disruptive work together.”

Ashish Khzanchi

Ashish Khzanchi, Managing Partner, Enormous Brands, said, “We're really looking forward to working on the brand. Motorola is one of the most loved brands in the world and we'd look forward to carrying the legacy forward. Both the team at the client's side and ours are excited to put some good work on the table.”

Very recently, Publicis Media won the media mandate for the whole Lenovo account, including Motorola.

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