CNBC-TV18 has partnered with Netcore Solutions, a marketing technology company, to introduce a knowledge-sharing event âThe Martech Marathon 12x25â to be held on June 13 in Mumbai.
The event introduces a unique format designed especially for the modern marketer and will witness 25 top martech evangelists who will put forward their ideas and insights. The TEDx-style event, which will also be live-streamed for remote audiences, will address the questions and challenges of the ever-evolving martech space and will explore the new-age practices that click in this phygital world.
The celebrated line-up of speakers at the Martech Marathon 12x25 will include Shivakumar, Group Executive President, Aditya Birla Group; Siddharth Banerjee, EVP, Marketing, Vodafone India; Apurva Chamaaria, Chief Revenue Officer, RateGain; Mona Gandhi, Head of Strategic Alliances and Growth, Airbnb India; Gunjan Soni, CMO of Myntra and Head, Jabong; Jaimit Doshi, Executive Vice-President, Kotak Securities; Rubeena Singh, CEO, iProspect India; Sameer Pitalwalla, Co-Founder and CEO, Culture Machine; Sidharth Rao, CEO and Co-Founder, Webchutney; Pallavi Chopra, Haed; Marketinig, RedBus; Subrat Mohanty, Co-Founder and CEO, Hurix Digital; Amresh Godbole, Managing Director, Digitas India; Sridhar B, Chief Digital Marketing Officer, Diageo; Pooja Jauhari, CEO, The Glitch; Srinivas Jain, Executive Director and Chief Marketing Officer, SBI Mutual Fund; Himani Agarwal, Director, Commercial Marketing, Microsoft and Lakshmi Narasimhan, Chief Growth Officer, Group M.
Marketers can look forward to a string of power-packed sessions by these industry experts, as well as to network with over 300 fellow martech enthusiasts. Explaining that Martech Marathon 12x25 is about bridging a huge knowledge gap for Indian marketers, Kalpit Jain, Group CEO of Netcore Solutions, said, âThe end customers are embracing digital technologies in every walk of their lives, building expectations that are driving the digital disruption across all industry verticals. Every marketer is thus driven to understanding and adopting martech, and the easiest way to do this is through best practices, which only these Martech evangelists can talk about.â
Joy Chakraborthy, CEO, Forbes India and President, Revenue, Network 18, said, âWith âThe Martech Marathon 12 x 25â we want to assist modern marketers with adopting new-age technology, allowing them to amplify brand reach and presence. Along with knowledge sharing, the platform also intends to serve as a hub for networking, and generation of breakthrough ideas and practices that largely aid the martech universe.â