On the fourth day of Cannes Lions 2018, three Indian campaigns got five shortlists in the Impact-Creative Effectiveness and Sustainable Development Goals categories.
Isha Foundation’s Rally for Rivers campaign got two shortlists under the Life on Land and Climate Action sections of the Sustainable Development Goals category.
Ogilvy’s Savlon Chalk Sticks campaign done for Savlon attracted two shortlists under two different sections of the Creative Effectiveness category.
Tata Capital’s Salaam Loans has attracted one shortlist under the Poverty section of the Sustainable Development Goals category. The entry was made by Tata Capital and the campaign has been done by Leo Burnett.
| Sustainable Development Goal |
| Climate Action |
| Rally For Rivers |
Isha Foundation |
Rally For Rivers |
Isha Foundation |
Isha Foundation |
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| Poverty |
| Tata Capital Salaam Loans |
Tata Capital Finance |
Personal Loan |
Tata Capital Mumbai |
Leo Burnett India |
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|
| Life on Land |
| Rally For Rivers |
Isha Foundation |
Rally For Rivers |
Isha Foundation |
Isha Foundation |
| Impact |
| Creative Effectiveness |
| Savlon Healthy Hands Chalk Sticks |
ITC |
Savlon |
Ogilvy Mumbai |
Ogilvy Mumbai |
| |
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|
| Single Country Creative Effectiveness |
| Savlon Healthy Hands Chalk Sticks |
ITC |
Savlon |
Ogilvy Mumbai |
Ogilvy Mumbai |
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