NetBiz bags digital duties for real estate player Dosti Realty

NetBiz, a 360-degree digital performance-driven agency, has bagged the digital mandate for Dosti Realty, a real estate builder in Mumbai, following a multi-agency pitch.

The mandate includes handling the creative strategy and management of the brand’s digital assets. The mandate will include social media strategy, content marketing, search engine marketing (SEM) and creative strategy across digital platforms.

With this win, NetBiz has further strengthened its portfolio in the real estate segment. NetBiz already services real estate players such as Omkar Realtors, The Wadhwa Group, Godrej Properties, Kanakia Spaces among others.

Nitin Nagpal, CMO, Dosti Realty, said, “We understand the altering demands and gaining significance of digital platforms in order to connect with our digital savvy consumers. We are extremely happy to partner with NetBiz who will help us in amplifying our online presence across digital platforms. The team at NetBiz understands the long-term vision of the brand, our values and our core business. They have a distinctive approach and with their in-depth understanding of having worked with several brands in the real estate sector, we believe they are the right fit to help us achieve our targets.”

“We look forward to this partnership and believe that the young dynamic talent pool at NetBiz will not only enhance our image in the marketplace, but will also play a key role in increasing our sales for the upcoming projects at Dosti Realty.”

Arvind Jain, CEO, NetBiz, said, “We're excited and proud that Dosti Realty has selected NetBiz as the digital Agency on Record (AOR) to build connections with their consumers. The real estate sector has already undergone a change and with the addition of digital, it has not only transformed various business models, but also essentially affected customer experiences. We look forward to elevating this real estate brand to be the top digital brand in its category. The team is working on a tailor-made digital strategy for Dosti Realty and we are confident our efforts will fructify in tangible results for the brand.”

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