Two new fiction shows to spice up Zee Telugu's afternoon slots from April 9

Adding to its content lineup, Zee Telugu has announced the launch of two fiction shows, Raktha Sambandham and Gundamma Katha, for the afternoon primetime slot.

Raktha Sambandham is a story of the strong bond between a brother and sister, while Gundamma Katha is about a girl who is ridiculed for being overweight. Raktha Sambandham will be telecast at 1 pm, followed by Gundamma Katha at 1.30 pm, on weekdays, starting April 9.

Raktha Sambandham revolves around the loving relationship of the two siblings, Rudra Pratap and Bhagya Lakshmi. Bhagya Lakshmi respects and adores her elder brother and has always strived to put his needs above her own. Rudra Pratap marries Kanaka Durga, who hails from a rich family and being the only child, is used to having her way always; while Bhagya Lakshmi marries Sambayya, an orphan who is raised by her family.

Gundamma Katha is the story of an overweight girl, Geetha, who gets taunted for her obesity while Ram spends his entire life dreaming of settling down with a doll of a woman. Fate has different plans for them, when Ram and Geetha tie the knot under unavoidable circumstances. Will Ram realise Gundamma’s value and give her a place in his heart?

Anuradha Gudur, Business Head, Zee Telugu, said, “At Zee, we tell stories of ordinary people in an extraordinary way. Our stories and characters talk and address problems that are relevant and can be addressed in a better way in this period. We are launching fiction in an entirely fresh time band and we hope the audiences connect with the stories as much as we do.”

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