In a bid to celebrate outstanding driver partners, Ola has launched a special series to capture and share true stories that are stellar examples of customer service and bravery. Being shot and produced under Ola’s pan-India campaign ‘Heroes of Ola’, each capsule will take viewers through inspiring accounts of Ola driver partners who have gone above and beyond their call of duty.
Nitesh Prakash, Senior Director, Operations, Ola, said, “Heroes of Ola was launched last year, and the response so far has been very encouraging. We have received thousands of messages from customers across the country, sending appreciation mails for our driver partners who have gone out of their way to help them.”
He added, “We have decided to capture some of these amazing stories in videos as we believe it needs to be seen by a larger audience. We hope that this series will provide an additional platform for customers to share their own experiences and will also inspire other driver partners.”
‘Heroes of Ola’ is a multi-city programme to recognise outstanding driver partners and felicitate them for their inspirational work ethic and admirable behaviour. The ‘Heroes of Ola’ are chosen on the basis of the responses received from the commuters.
The first episode that went online recently features Gopal Yadhav, an Ola driver partner from Delhi who noticed smoke emerging from another car, sought permission from his passenger and rushed to help. He pulled over his car and used his mini-fire extinguisher to douse the fire. His quick action and smart thinking brought the fire under control, limiting any damage to life and car.
Viewers can watch the entire series on Ola’s social media platforms. Ola encourages customers to share their “Heroes of Ola” stories on social media with the hashtag #HeroesOfOla.
The first episode of the series: