Colors Infinity returns with English singing talent hunt Renault KWID presents The Stage – 3 styled by Jabong, co-powered by Motorola. Embarking on this magical journey for the third consecutive season with Colors Infinity and SOL Productions, Renault returns as title sponsor for the show. Along with Renault KWID, the fashion e-commerce platform Jabong and mobile communications pioneer Motorola have also come together to be the styling partner and co-powered sponsor.
Starting Saturday, October 7, India’s search for the next English singing sensation begins. Shortlisted from among thousands of entries, 50 of the country’s best artists vie for a shot at the title of India’s best English singing artist.
This time the viewers get to vote for their favourites. The competition will intensify further with the introduction of duos and groups along with solo singers. The judging panel comprising Vishal Dadlani, Ehsaan Noorani, Monica Dogra and Devraj Sanyal returns with host Shibani Dandekar.
Ferzad Palia, Head, English, Youth and Music Entertainment, Viacom18, said, “In India, Colors Infinity is at the forefront of pushing the envelope of English music with the year-on-year success of The Stage. Being India’s only English singing talent hunt, we shoulder the responsibility of revolutionising the clutter of countless talent shows on Indian television. Within two years, The Stage has managed to create a huge fan-base of ardent followers, thus proving our credence and conviction in the concept of the show. The third season grows grander every year with our third time returning partner, Renault, along with Jabong and Motorola, who join us this season. With the strong support from our partners to amplify our campaign, we are confident that the upcoming season will surpass expectations.”
Virat Khullar Head Marketing, Renault India, said, “Offering the best from the world of Renault, we have created a milestone in the India with the Renault KWID. Much like the new KWID, that is a true game-changer in India, The Stage has inspired a revolution of English singing in the Indian music space. Renault is proud to partner with Colors Infinity and The Stage for a third year, and encourages the evolution of music and passion of English singing talent.”
“We are proud to be the style partner for The Stage, India’s first ever home-grown English reality singing show, in its third season. Jabong offers the best of the fashion world to its consumers and it gives us immense pleasure to be ‘styling and profiling’ the judges and contestants on the show. We are excited about this association,” said, Gunjan Soni, Head of Business, Jabong.
Rachna Lather, Head Marketing, Motorola, said, “Motorola has been a frontrunner in promoting aspiring musicians and artists in India, through platforms such as Moto Spotlight. Our innovative products like Moto Z2 play with a snap-on JBL Soundboost Speaker MOD allows you to experience great music seamlessly. We are excited to partner with The Stage in its third season, where it is giving budding singers and bands an opportunity to showcase their talent on a national platform. We are committed to exploring newer and more engaging ways of associating with our consumers and this partnership is an example of our commitment in promoting talent.”