Romedy Now, in collaboration with designer Ken Ferns, has showcased its first ‘Love. Laugh. Live.’ collection at the India Beach Fashion Week (IBFW). At the fifth edition of the popular Fashion Week held at Goa, the channel showcased its stylish and suave collection with show-stopper, actor and model Gauhar Khan. Designers Vikram Phadnis, Anand Kabra, Pallavi Jaikishen and Rocky S to name a few also showcased their collections at IBFW from October 26 to October 29.
Vivek Srivastava, Executive Vice-President & Head, Entertainment Cluster, Times Network, said, “Romedy Now has been India’s favourite English Entertainment channel. From being a television channel, we forayed into the fashion space by launching our first ‘Love. Laugh. Live.’ themed collection at the India Beach Fashion Week – Season 5. Ken Ferns, celebrated fashion designer, is our chosen partner to design and unveil this lovely collection live at the runway. The idea of introducing the branded clothing line is to strengthen our connect with our viewers and the target audience. From flirtatious frills to bright sunshine colours, this clothing line spelt romance. It’s time to wear the Love.”
The exclusive collection from Romedy Now narrated the ‘Love. Laugh. Live.’ story, which brought to life the feeling of romance, warmth and humour. The collection revolves around the basic purpose and fundamentals of healthy living and loving. It symbolised the essence of life; to spread love, laughter and cheer. From bright sunny days to sunshine smiles, blushed cheeks and colours that spell Love, this collection brought to life the feeling of a romantic touch, warmth and humour spread by Romedy Now.