BTVi's #MissionNoEmission campaign for greener environment

Through this campaign, the channel is working towards building a greener and cleaner environment. Starting June 5, the first six episodes focused on the ‘Grow Green’ theme are getting unveiled.

In the first episode of the series, the channel along with prominent corporates and government authorities discussed electric/hybrid vehicles in India, the mission of All Electric Vehicles by 2030, the need for infrastructure and manufacturing of electrical vehicles in India.

In the subsequent episodes, the channel will cover topics like Make in India - an initiative by the government for electrical vehicles, government policy for zero emission and policies to reduce carbon footprints, government’s role to boost solar and wind energy in India, initiatives to bring investors to build solar energy parks in the country and the policies for renewable energy and manufacturing of electrical vehicles. The series will also feature prominent auto ancillaries on their preparedness to take on Indian government’s 2030 vision.

On this initiative taken by BTVi, Siddharth Zarabi, Executive Editor, BTVi, said “This initiative engages relevant and key opinion makers to plan and strategize for making India more green and clean. The series will emphasize on the government’s role to boost green environment, sustainable energy and steps taken by corporates to encourage pollution free environment. We are proud to present the #MissionNoEmission initiative.

Media contact:

Sonia Kulkarni

sonia.kulkarni@ketchumsampark.com

Smita Sodhia

smita.sodhia@indexpr.in

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