GSK Consumer Healthcare has announced the appointment of Vikram Bahl as the Area Marketing Lead for Nutrition and Digestive Health for ISC. Bahl will be based in Gurugram and will report to Manoj Kumar, Managing Director, GSK Consumer Healthcare. He succeeds Prashant Pandey who moves to Bangladesh as General Manager – MyBaN (Myanmar, Bangladesh & Nepal).
Bahl joins GSK from Kellogg where he was the Global Innovation Lead for wholesome and savoury snacks, based out of their headquarters in the US.
Announcing the changes, Kumar said, “Bahl brings with him over 23 years of rich experience and in-depth knowledge working across various FMCG companies globally and India. With such extensive experience in driving businesses and building brands, I am confident that Bahl will help us in taking the nutrition and digestive health category to greater heights.”
“I also take this opportunity to thank Prashant for his immense contribution to the ISC business where he has made significant contributions since 2008,” Kumar added.
On his appointment, Bahl said, “I am absolutely thrilled to be back in India with GSK - a company that has many iconic science based brands that are a part of our everyday lives and also being a part of the growth trajectory of the subcontinent. I am looking forward to working with the team to accelerate growth by keeping current consumers engaged while driving more recruitment to the categories with innovative insights based marketing leveraging both traditional and new age media.”
Bahl has over 23 years of experience in leading companies like Gillette, P&G and Kellogg working across a wide range of roles and geographies. He holds a Mathematics degree from St. Stephen’s college and MBA from IIM Bangalore.