Rejig at Disney India as Vijay Subramaniam steps down as head of Media Networks

Abhishek Maheshwari, former VP and Head of Consumer Products, Interactive and Corporate Strategy, will take up the additional charge of Media Networks. Sanjeet Mehta is being promoted as Head of Disney Consumer Products

BestMediaInfo Bureau | Mumbai | April 11, 2017

(L-R) Vijay Subramaniam and Abhishek Maheshwari

Vijay Subramaniam, VP, Content and Communications, Media Networks, has called it quits at Disney India. Abhishek Maheshwari, erstwhile VP and Head of Consumer Products, Interactive and Corporate Strategy, will take up the additional charge.

Maheshwari will continue to report to Mahesh Samat, Managing Director, Disney India. Maheshwari will lead the new strategic initiatives to transform the media networks business into the new digital world.

The media networks vertical of Disney India includes the eight television channels from the network -- Disney Channel India, Disney Junior, Disney XD, Hungama, Bindass, Bindass Play, UTV Movies and UTV Action across the genres of kids, youth/ music and movies.

Sanjeet Mehta will be promoted as Head of Disney Consumer Products (DCP) and will be responsible for the licensing and retail businesses. Subramaniam has decided to pursue other career interests and will be leaving the company.

The transition period is still going on and hence the last day of Subramaniam's exit is not yet decided. He had joined Disney India in 2007. Armed with over 25 years of experience in media business, Subramaniam has worked with large companies like Star India, Radio Mirchi and MTV Networks India. He started his career from Magna Publishing in 1992.

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