Dana Anderson to chair Warc Innovation Awards 2017
Six judges will join the jury line-up in addition to the eight judges already announced. There is a $10,000 prize fund for the winning papers. Entry deadline is January 12, 2017
BestMediaInfo Bureau | Delhi | November 11, 2016
The Warc's Innovation Awards 2017 will be chaired by Dana Anderson, Senior Vice-President and Chief Marketing Officer of global snacks company Mondel?z International. It recognises innovative thinking that delivers tangible results.
Overseeing Mondel?z's global portfolio, which includes leading brands such as Cadbury, Oreo and Trident, Dana is redefining the future of marketing. As SVP and Chief Marketing Officer, she leads the teams responsible for agency relations, brand equity, brand strategy, marketing capabilities, media and digital.
Dana was made SVP and CMO in September 2014. She was appointed to her previous position of SVP Marketing Communication and Strategy when Mondel?z International was created in 2012, having held the same role at Kraft Foods since 2009.
Ad Age calls Dana one of the '100 Most Influential Women in Advertising'. She's also on the Forbes list of Top 50 CMOs and was named Advertising Women of New York's 2015 'Woman of the Year'.
Commenting on her appointment as Warc's Innovation Awards jury chair, Dana, said, "As a firm believer in fearless marketing, which aims at encouraging bravery and innovative work, I'm thrilled to chair Warc's Innovation Awards this year. As the ecosystem we're operating in is constantly changing, it is more crucial than ever to celebrate innovative thinking in our industry."
Six more judges will join the jury line-up in addition to the eight judges already announced:
*Hugo Pinto, Innovation Services Leader EMEA, IBM Interactive Experience
*Kim Douglas, Managing Director & Vice-President, Sapient Nitro & Razorfish South East Asia
*Marley Kaplan, Head of Innovation, Kinetic Worldwide
*Natasha Jakubowski, Managing Partner, Head of Innovation, Anomaly New York
*Peter Espersen, Co-Founder and CEO, eVote
*Robin Nayak, Chief Strategy Officer, TBWA Singapore & South East Asia
The annual Warc Innovation Awards, recognising effective marketing innovation, are free to enter and open to any country and any communications discipline. There is a $10,000 prize fund for the winning papers. Entry deadline is January 12, 2017. Full entry details are available on www.warc.com/InnovationAwards