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GoQuest ties up with Arré for content syndication and distribution

GoQuest will distribute quality shows like ‘A.I.SHA – My Virtual Girlfriend’, ‘I Don’t Watch TV’ and ‘Arré Ho Ja Re-Gender’

BestMediaInfo Bureau | Mumbai | September 29, 2016

Arre

GoQuest Media, a multi-platform content distribution & syndication boutique cum production house, has tied-up with Arré, a multi-format, multi-genre digital media brand co-founded by B Sai Kumar, Ajay Chacko and Sanjay Ray Chaudhuri to distribute and monetize Arré’s content offering with leading digital players and re-broadcasters across the world.

Commenting on the association, Vivek Lath, Managing Director, GoQuest Media, said, "GoQuest Media has in the last few years generated great value in content monetization to some of the leading Indian broadcasters in GEC space. To continue to add value to our partners, we are glad to associate with Arré to distribute and syndicate its quality shows like ‘Official Chukyagiri’, ‘A.I.SHA - My Virtual Girlfriend’, ‘I Don’t Watch TV’ and ‘Arré Ho Ja Re-Gender’ which have gathered great response from viewers in a very short span of time. Our aim is to best optimize revenue potential of such shows from Arré in the years to come through our network of affiliates and distribution partners across the world.”

ajay chacko ajay chacko

Ajay Chacko, Co-Founder and CEO, Arré, said, “We’re committed to bring quality infotainment and entertainment content to our audiences. Our recent video offerings across fiction and reality as well as our documentaries have shown very good traction with young audiences in India. Through this partnership, we hope to reach out to a wider and varied set of viewers in India as well as globally, across linear and non-linear platforms.”

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