Madison PR boasts of adding market-leading brands to its roster over the past few months
BestMediaInfo Bureau | Mumbai | May 12, 2016
Madison Public Relations, a unit of the diversified communications group Madison World, has declared the 2015-16 financial year to be another year of continuous and strong growth.Â The agency added over 34 marquee brands to its growing client roster. The agency attributes its success to its innovative campaigns, strong results delivered for clients and a company culture that promotes professionalism, performance and fun-at-work.
Madison PR has added significant new and market-leading names, including ITC Foods, Arvind Fashion, Arvind Sports, the Madhya Pradesh Government, Asian Paints, Crompton, Welspun (SPACES), Gemfields Plc, Zivame, Monarch Cruise, Indigo Deli, Bosch Power Tools, Sun Pharma, Indian Machine Tool Manufacturerâs Association, Kelloggâs, Bisleri and Cargill Foods, among others, in the past few months.
Madison PR also launched two new Practices for IT and BFSI recently, which have added new clients likeÂ Karvy Financial, Synopsys and GSN Games. With its strong focus on performance and client delight, the agency continued to be the PR agency of choice in the FMCG sector with long-standing clients like P&G, CafĂ© Coffee Day, Bunge India and Hamdard Labs.
It continued to expand its impressive portfolio in luxury, lifestyle and healthcare categories with clients like PUMA, Soch, Leviâs, Shangri-la, the Marriott Group, H & R Johnson, Nitco, Apollo Health and Lifestyle, Apollo White Dental, GSK, Trivitron and Maxivision, to name a few.
Speaking of the achievement, Paresh Chaudhry, Chief Executive Officer, MPR, said, âThe past year has been very exciting and encouraging for MPR. With our full-suite of PR and communication capabilities, the past five years has seen substantial growth, year-on-year. With our over 30 new clients, weâve strengthened all our existing Practices, especially in FMCG, Lifestyle, Hospitality and Healthcare sectors â and added two additional new practices to our overall offering.Â Our teamâs growing reputation to constantly innovate, our emphasis on long-term strategic partnerships with our clients and the determination to improve client experiences has played an important role in both our growth and the multiple awards that we continue to win in India and abroad.â
Sam Balsara, Chairman, Madison World, said, âI am delighted that Madison PR has grown well over the last few years and particularly in 2015-16, when it added as many as 34 new marquee clients. PR is an important function for all brands, and those brands that use advertising but do not supplement with use of PR are missing a big trick.â
As Public Relations is increasingly becoming one of the cornerstones of Integrated Marketing Communications for all companies and brands, Madison PR is focused on identifying new opportunities, expanding portfolio, and attracting best-in-class talent to lead into a new phase of solution-led communication.