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Carat appoints Sujata Dwibedy as EVP, Mondelez

Sujata has earlier worked with Omnicom, Starcom India, Vivaki Exchange, Nielsen India and Lodestar

BestMediaInfo Bureau | Delhi | May 16, 2016

Sujata Dwibedy Sujata Dwibedy

Carat India, the flagship media agency of Dentsu Aegis Network, has roped in Sujata Dwibedy as Executive Vice-president. A media veteran with more than 17 years of experience, Dwibedy has extensively worked across sectors such as FMCG, telecom, airlines, finance, alcohol and beverages. Prior to this, she was Head - Business Development at Omnicom Media Group.

As per her new mandate, Dwibedy will lead the Mondelez business at Carat in India and ensure that the best possible solutions are provided across all media platforms. Meanwhile, she will also work closely with the Carat APAC team on the business.

Kartik Iyer Kartik Iyer

Speaking on the appointment, Kartik Iyer, Managing Director, Carat India, said, “We are delighted to have the vast experience and capabilities that Sujata brings to the table. I am certain that she will bring to bear all of her learnings to deliver outstanding solutions for Mondelez in India.”

Dwibedy said of her new role, “I have always aspired to work on brand Mondelez. It is a wonderful brand to work on. It is a matter of great pride for me that I will be able to leverage my planning, research, buying and strategic skills for a brand of this stature.”

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