After hosting two TownHalls with Shah Rukh Khan and Kamal Hassan, the third episode in the series featuring Sri Sri Ravi Shankar will be aired this week-end
BestMediaInfo Bureau | Delhi | February 5, 2016
India¬†Today¬†Television announced its partnership with Twitter for conducting¬†TownHalls¬†on the social media platform. The Twitter¬†Town¬†Halls¬†will give an opportunity to followers on Twitter to engage with News makers, opinion makers and other eminent personalities. The Twitter followers can tweet their questions and the personality/guest will respond to the same during the¬†Town¬†Hall. This will be aired on¬†India¬†Today¬†Television. The partnership also extends to the group's Hindi news channel AajTak for relevant guests.
The¬†India¬†Today¬†Group and Twitter have already aired successful¬†Town¬†Halls¬†with superstars Shahrukh Khan and Kamal Hassan. The third episode in the series featuring Sri Sri Ravi Shankar will be aired this week-end.
Speaking on the partnership, Kalli Purie, Group Editorial Director, Broadcast & New Media,¬†India¬†Today¬†Group said, ‚ÄúOur sole objective through social media is to engage our followers and viewers in a dialogue on issues of national and global importance. Twitter¬†Town¬†Hall¬†is a great format to ideate, debate and celebrate the spirit of freedom of expression. We trust that our social media followers are equally well informed to ask the right questions of their leaders. We will be rolling out many such templates to empower our end users‚ÄĚ.
Rishi Jaitly, Vice President - Media for Asia-Pacific, Middle East and North Africa, added on the partnership, ‚ÄúTwitter¬†Town¬†Halls¬†have been used by global business and political leaders to connect with their followers and audiences at large for some time now. Twitter is the only platform in the world that is public, conversational, and real-time. The beauty of the platform is that it allows users to engage with influential personalities from different walks of life, and gives them a voice to be heard. This Twitter¬†Town¬†Hall¬†will give users a chance to talk to and engage with¬†influential¬†icons and leaders from different walks of life¬†for the first time.‚ÄĚ
The¬†India¬†Today¬†Group‚Äôs leadership with over 6.26 Million Twitter followers across its news handles has already become a preferred platform for opinion sharing. This exclusive partnership further builds on the brand statement of¬†India¬†Today¬†-¬†On Stands, On Air, Online.