Martin has over 20 years of broad client category digital experience in the US, UK, Japan, China and across Asia Pacific
BestMediaInfo Bureau | Delhi | January 15, 2016
Havas Worldwide has taken on board Todd Martin as Regional Digital Director for APAC. He will lead and drive the growth of digital across Asia Pacific. He will also lead Havas Drive, a digital acceleration, technology and innovation unit based at Havas Worldwide Bangkok.
Based in Singapore, Martin will report directly to Juan Rocamora, Chairman of Havas Worldwide Asia Pacific, working alongside Sunny Hermano, Business Development and Integration Director Southeast Asia, and Levent Guenes, CEO Southeast Asia.
Martin has over 20 years of broad client category digital experience in the US, UK, Japan, China and across Asia Pacific and has been responsible for creating digital strategies and campaigns for a huge number of multinational clients. He was one of the founders of Amnesia Razorfish in Australia, and worked there for ten years before moving to the US to work with Razorfish out of Seattle.
He moved to Singapore in 2013 as Regional Head of Social and Digital for Bates CHI & Partners, and worked in Social@Ogilvy across the region before a short stint at Edelman as Head of Strategy for Asia.
“Todd joins us with a solid track record in the digital space having worked with the some of the top digital agencies and cutting edge brands around the world. His experience across geographies and ability to work with different cultures is a strong plus. Havas has a robust digital offering in Asia Pacific and we have no doubt that Todd is the right person to lead and strengthen our digital operations as we move in the next phase of our growth," said Rocamora.
On his appointment, Martin said, “I am particularly excited about the Digital Innovation team, Havas Drive. Their blend of creative technical talent is producing solid solutions that work in multiple Asian markets. Havas are showing they have the talent and resources to deliver innovative digital experiences for all clients in the region, they’re walking the walk, not just talking about it.”