Bruce Duckworth is Deputy President; Caitlin Ryan and Nicky Bullard are among the newly elected Trustees
BestMediaInfo Bureau | Delhi | October 5, 2015
Andy Sandoz, Creative Partner at Havas Work Club, has been elected D&AD President for 2015-16.
In addition, there are four new creatives elected to sit on the D&AD Board of Trustees:
For Sandoz, creativity is what is going to save the world. His manifesto isn’t about what he can do in a year; he wants the industry to think of the next 20 years and how it can use creativity to save itself.
According to Sandoz, “The next 20 years will be a golden age in which we envision, design and deliver a new world. With good reason, as right now this one we have really needs us. We have to design a new way to live on earth, create new ways to live with each other and work out how we are going to live with technology.”
How does this future-thinking apply to D&AD? He explained, “The future is anyone’s guess, so why can’t it be yours? Invest in technology. Invest in creativity. In this D&AD is your rock and your light. We are a not-for-profit platform for creativity, giving directly to initiatives that drive our industry forward. Our Pencils don’t just award excellence, create confidence and make careers – they show us all the way forward. Our education initiatives take the knowledge from the Pencil winners and turn it into wisdom we can all share and learn from.”
“We create catalysts such as the White Pencil, awarding work for good, to encourage answers our industry and our world needs to see. We ask brands to take the responsible seat at the table. Our New Blood education programme accelerates the next generation and promotes diversity helping us stay fresh and grow. If the answer to our problems is creativity, and I believe that it is, then D&AD is a vital platform to help us achieve our goals. Become a member of D&AD and you become a member of your own future, enter your work into D&AD and you enter your work into your everyone’s future, win at D&AD and you boost everyone’s future times ten,” he added.
Sandoz further said, “I look forward to a future filled with creative thinking, where our work has a meaningful impact on the world around us. Over time, I expect D&AD to give out exponentially more Pencils, thousands more. Not because our benchmark of quality is getting lower – we won’t drop our standard – but thanks to technology, we are about to get better.”
Tim Lindsay, Chief Executive, D&AD, added here, “This is always a refreshing time of year; almost like a back-to-school feel for us. We are poised, full of optimism for the year ahead as we announce who will be our new president and trustees. Once again I am blown away by this supremely talented collection of individuals who will help to guide and shape D&AD over the coming months and years.”
The D&AD Board of Trustees represent the full breadth of the advertising, design and digital industries. As a member-run organisation, the elected board are responsible for the overall direction of D&AD, its programmes and where its money is spent. Any Awarded member of D&AD is eligible to stand for election to the Board of Trustees, which is voted on by D&AD Awarded and Full members. Each elected trustee serves a term of three years, while New Blood Trustees serve for a year.