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Pramod Sharma returns to Rediffusion Y&R as ECD

Sharma, who has over 15 years of experience, joins the agency from Soho Square (Ogilvy)

BestMediaInfo Bureau | Delhi | July 23, 2015

Pramod Sharma Pramod Sharma

Rediffusion Y&R appointed Pramod Sharma as Executive Creative Director. He joins the agency from Soho Square (Ogilvy). This is his second stint with Rediffusion Y&R.

Sharma comes with over 15 years of experience across agencies like Ogilvy, Dentsu, Percept-Hakuhodo, Everest and DDB Mudra. During his career he has worked on brands such as Parle Products, Sony Sab TV, Sony Pal, Pantaloons, Maxx Mobiles, Fedex, ICICI, Reliance Communications, Readers Digest, Cisco, Tata Housing, and Raymond Apparels.

Dhunji Wadia Dhunji Wadia

Speaking on Sharma’s appointment, Dhunji S Wadia, President, Rediffusion Y&R, said, “We welcome Pramod's return to our agency. He understands our clients, brands and our work style. We appreciate his work ethic and calibre. And everyone can expect sparkling creative work.”

Rahul Jauhari Rahul Jauhari

Rahul Jauhari, Chief Creative Officer, Rediffusion Y&R, added here, “It’s great to have Pramod back in the team. His passion for creativity is very well balanced with his understanding of business issues. Pramod comes as a shot in the arm for the creative team in Rediffusion Y&R Mumbai.”

On joining Rediffusion Y&R, Sharma said, “I had a great stint working with Rahul and Dhunji in Everest. And given the change that is underway in Rediffusion Y&R, the opportunity was one I didn’t want to miss. Rahul has been like a mentor to me and this feels like coming home for a second innings.”

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