Laugh it off with Comedy Central's new summer line-up
The line-up includes new seasons of 'About a Boy' and 'Brooklyn 99', as well as a new show, 'I Survived a Japanese Game Show'
Taking forward the promise of unlimited laughter, Comedy Central has announced the launch of new seasons of some beloved shows and a whole new show with 'About a Boy' - Season 2, 'Brooklyn 99' - Season 2 and 'I Survived a Japanese Game Show' - Seasons 1 and 2. Keeping Comedy Central India's 'laugh it off' spirit alive, the channel promises to up the laughter quotient during prime time, beginning this season.
Announcing the channel's summer season line-up, Ferzad Palia, Executive Vice-President and Business Head, English Entertainment, Viacom18, said, “The success of 'Impractical Jokers' has shown us India's appetite for differentiated comedy content. Taking this proposition forward, we are happy to entertain Indian audiences this summer with three new shows – 'I Survived a Japanese Game Show', which India will see for the first time, and also the new seasons of 'Brooklyn 99' and 'About A Boy'. Both these sitcoms are extremely popular in India and have been part of our highest rated shows of 2014.”
'About a Boy' is a 2002 British-American comedy-drama film co-written and directed by brothers Chris Weitz and Paul Weitz. It is an adaptation of the 1998 novel of the same name by Nick Hornby. The film stars Hugh Grant, Nicholas Hoult, Toni Collette, and Rachel Weisz. The film at times uses double voice-over narration, when the audience hears both Will's and Marcus's thoughts.
'Brooklyn 99' is an American action comedy television series that airs on Fox. It won two Golden Globe Awards in 2014. Set in the fictional 99th Precinct of the New York City Police Department in Brooklyn, the single-camera series follows a precinct team of detectives and a newly appointed captain.
'I Survived a Japanese Game Show' (originally titled 'Big' in Japan) is an American reality show that inspired shows like 'Wipeout' and 'Takeshi's Castle'. The show followed a group of Americans, who leave the United States for Japan, where they competed in a Japanese style game show. The winner takes home US $250,000. The series won both the Best Reality prize and the overall prize at the 2009 Rose d'Or ceremony.
These shows will be supported by a 360-degree promotion plan, which includes an extensive online leg, PR activations, on-ground events and more.
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