Leo Burnett's Anup Vishwanathan joins Times Television Network
He will head the marketing function for the network's English entertainment channels – Movies Now and Romedy Now
BestMediaInfo Bureau | Mumbai | November 21, 2014
Times Television Network (TTN) has announced the appointment of Anup Vishwanathan as the Marketing Head of the English Entertainment Cluster, which includes premium channels such as Movies Now and Romedy Now. He will assume his new role from November 24, 2014. Based in Mumbai, he will work closely with the business and leadership teams at TTN and will report directly to Vivek Srivastava, Senior Vice-president and Head of the English Entertainment Cluster.
Speaking on the appointment, Srivastava, said, “Anup's expertise in working with a cross-section of brands, along with his deep understanding of the media businesses will add great value to our business. I would like to welcome him on board, and I look forward to having a wonderful working experience.”
On his new role, Vishwanathan said, “I am really happy to be an integral part of the Times Television Network team. I have had some wonderful clients and colleagues who have enriched me with knowledge and experience with every interaction I have had with them. That's going to stand in good stead for me. And finally, I have managed to sync my work and my passion – which has always been movies. Looking forward for a blockbuster run here.”
Vishwanathan moves to TTN after a successful stint at Leo Burnett, which started in 2006. He has worked on some prominent brands like HDFC Life, Tata Capital, McDonald's, Sony Entertainment Television, Sony Pix, AXN, among others. His career has been an interesting mix of new account wins and accolades for his work on Sony as well as other brands.
Also At Leo Burnett he has worked on brands like HDFC Life, Tata Capital, McDonalds & Sony Entertainment Television to name a few. He is also the star winner recipient of Leo Burnett Global Star Reacher Award. His wide experience, keen interest in movies and his passion for the genre will add great value to the growth of the English Entertainment Cluster.