IAA Young Turks Forum: Prasoon Joshi to 'walk down memory lane'

Kaushik Roy, President, Brand Strategy & Marketing Communication at Reliance Industries, will interact with Joshi to uncover this journey on Friday, October 17 at 4.30 PM at Hall of Harmony, Nehru Centre, Mumbai

BestMediaInfo Bureau | Mumbai | October 14, 2014

IAA Young Turks Forum of the International Advertising Association (IAA) India Chapter has invited the Chairman Asia Pacific & CEO of McCann Worldgroup India, Prasoon Joshi, to share his multi-faceted professional journey.

Kaushik Roy

Kaushik Roy, President, Brand Strategy & Marketing Communication at Reliance Industries Limited, will interact with Joshi to uncover this journey, which will be followed by discussions with the young audience.

An acclaimed advertising industry leader, Joshi exemplifies a rare breed of creativity and leadership. An icon who has built mega brands, a writer who's been honoured with the prestigious National Award twice by the President of India, an adman who has been honoured at international awards like Cannes Lions, D&AD, Clio, Media, Adfest and many others, Joshi has also authored four books.

Prasoon Joshi

Kaushik Roy has spent over three decades in media and communication. He started his career with then Hindustan Thompson Associates (now JWT), Kolkata, in the Creative Department and later moved on to Account Management. Roy has held the positions of General Manager - South, Clarion Advertising (now Bates); Executive Director and Chief Creative Officer, Mudra Communications; and Head - Corporate Brand Strategy, South Asia, at Philips.

Srinivasan K Swamy

Srinivasan K Swamy, IAA India Chapter & Vice-President, Development Asia/Pacific Region of IAA, said, “IAA Young Turks Forum in its three previous events has shown how the young professionals find this initiative very useful. We are happy to have brought out this series which is giving an opportunity to them to listen, learn and get inspired by successful communication experts from different genres.”

“HBO has always had a strong connect with youth audiences and we are delighted to be associated with this platform that gives young professionals a chance to interact with experts from different fields,” said Monica Tata, Managing Director, HBO South Asia, which is the Presenting Partner of the IAA Young Turks Forum.

“The IAA Young Turks Forum is very excited to bring two well-known speakers from Media, Advertising and Communication background who will connect to the audience to share a few lessons from the world of creativity and strategy and what actually inspires them, on how they could use these inspiration in their business personal and professional dealings,” commented Manish Advani, Head, Marketing and Public Relations, Mahindra Special Services Group, and Chairman of the IAA Young Turks Forum Series.

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