He has moved from Network18 after a stint of nine years, his last position being National Sales Head for CNN-IBN
BestMediaInfo Bureau | Delhi | September 10, 2014
ITV Network has roped in Gautam Bhanot as National Revenue Head for NewsX. He will be responsible for the overall sales and revenue generation of the channel. He will be focused on growing the top line, while creating new revenue streams and opportunities.
Bhanot joins NewsX from Network18 after a fruitful innings of nine years, his last position being National Sales Head for CNN-IBN. Prior to this, he was Vice President – Sales, heading revenue generation for CNN-IBN, CNBC-TV18 and CNBC-AWAAZ for the North region. He has had successful stints at The Times of India and The Economic Times and the Tej Bandhu Group.
Bhanot is a seasoned media professional with more than 16 years’ experience across leading media companies in revenue maximization, inventory management and market development. He comes with a proven track record of leading his team in achieving sales targets consistently.
“Gautam brings with him a wealth of knowledge and expertise that will be invaluable in unlocking the potential value of Brand NewsX,” said Kartikeya Sharma, Managing Director, ITV Network.
"I am confident that Gautam with his in-depth understanding of media sales combined with his dynamism and leadership as a sales professional will be a great asset to the organisation,” added Sharma.
RK Arora, Group CEO, ITV Network, said, “We are delighted to have Gautam on board at this exciting time of growth and expansion at ITV Network. We are certain that his experience and understanding of the business will benefit NewsX as we strive to continue to be the market leader in the English news genre, in line with ITV Network’s objective of becoming India’s profitable and largest TV news network.”
Bhanot said of his new role, “I believe the industry is going through a transformational phase wherein programming formats, news consumption patterns, technology platforms all are evolving and hence the opportunity to learn and contribute is immense. My agenda will be to enhance the offerings of NewsX and partner with new and existing clients, to deliver delight and grow the revenue stream.”