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Times Now back with ‘Power of Shunya’

The second season of the show will examine the challenges facing emerging India and come up with effective solutions to address them

BestMediaInfo Bureau | Mumbai | August 22, 2014

Times-NowAfter the success of the first season, ‘The Power of Shunya - Quest for Zero’ is back on Times Now. The second season will continue to examine the critical challenges facing emerging India and the effective and exciting solution-based approach that can address these challenges. The 16-part series will premiere on August, 23, and will feature discussions among industry stalwarts around crucial issues being faced by India, such as pollution, shortage of water, need of green infrastructure, renewable energy, agricultural production, nutrition and climate management.

Last year, Times Now, in association with DuPont, a leading science and innovation company, launched the series which showcased individuals and companies addressing key issues facing India, by unlocking the power of zero to deliver maximum growth and sustainable solutions at zero negative impact - zero hunger, zero wastage, zero carbon footprints, zero workplace hazards.

The series was inspired from the Indian mathematician Aryabhatta’s invention of Shunya (zero) – an idea so powerful that it changed the world. The series has won 10 prestigious awards, including a Silver Abby for the Best Non-Fiction Programme Series at Goa Fest 2014 and four Golds at the DMAi Echo Awards 2014.

Balvinder Singh Kalsi, President – South Asia & ASEAN, DuPont, said, “‘The Power of Shunya’ reflects our belief that science-powered solutions and innovations play a vital role in addressing the challenges and aspirations of our growing nation. After a successful launch last year, we continue to strengthen our efforts to reach out to our customers and other stakeholders who share our belief in science-based problem solving. We are happy to partner with TIMES NOW for the second season to showcase companies and individuals that epitomise the spirit of Indian ingenuity and commitment to science-powered innovations in pursuit of shunya, or zero, to build an India with zero hunger, zero malnutrition, zero darkness, zero diseases, zero lives lost and zero environmental impact.”

The series will be anchored by Manvi Dhillon, well-known for her deep insights in market analysis and business journalism. The show will air every Saturday at 5.30 PM and Sunday at 9.30 AM and 6.30 PM.

Hemant Arora Hemant Arora

Hemant Arora, Business Head, Branded Content, Times Television Network, said, “Season 1 was truly a path-breaking series. The augmented viewership it enjoyed also won critical acclaim and awards. With the objective of striving to achieve the goal of Zero with sustainable solutions, we are extremely excited about the second season. With Manvi Dhillon on board this season, we have taken the series to a whole new level. The series gives an opportunity to corporates to help the country tackle its most pressing issues with the aid of modern technology and science. The series will offer a whole new, diversified view to our audiences with our appealing format.”

Dhillon will travel the length and breadth of India to uncover companies and people who are innovating to reduce our problems to ‘Shunya’. Joining her in each episode will be experts across sectors who will outline the challenges facing India and discuss the impact of the innovations showcased.

“I am proud to be associated with ‘The Power for Shunya - Quest for Zero’, as it gives me a reason to explore first-hand and highlight the key issues plaguing our country. The corporate involvement in the social responsibility sphere will showcase the intensity of delivering maximum growth at zero impact. I am very pleased to be a part of this series and look forward to its success,” Dhillon said.

Info@BestMediaInfo.com

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