TIL's 'Alive' launches AR wedding cards

Some of the features offered are multimedia invite, wedding reminder, venue locator and wish the couple

BestMediaInfo Bureau | Delhi | August 21, 2014

Alive, the augmented reality (AR) initiative from Times Internet, has announced the launch of Alive Wedding Cards. With the launch of this innovative service, users can enable their wedding invitation cards with augmented reality, creating a new experience of wedding invitations.

Wedding cards are the most integral part of any wedding and this service will change the face of wedding invitations by personalising them in a way that will touch the hearts of the invitees. With Alive Wedding Cards, invitations will not only be read, but also be heard and felt through audio / video experience.

Alive Wedding Cards service is offered on Alive Studio platform, the online web based D-I-Y AR platform from Times Internet. Some of the interesting features offered by these cards are Multimedia Invite, Wedding Reminders, Venue Locator and Wish the couple. These features will set apart Alive wedding cards from the routine wedding cards being used today. The basic price for such a card is set at Rs 10,000.

Ajay Vaishnavi, Director - Telecom, Times Internet, said, “Alive Wedding Cards is going to add a new dimension to regular wedding invitation cards and will offer an innovative solution to users who wish to add a 'Wow' factor to their wedding cards. Our aim is to extend the power of augmented reality to the end-user and very soon we will be adding more self-create services on the Alive Studio platform, so that our users can make their own AR campaign and use it in their daily lives.”

Alive is a leading augmented reality service in the country and has empowered more than 150 brands and publications to enrich their print content with AR experience.

Info@BestMediaInfo.com

Info@BestMediaInfo.com