Launched in Ahmedabad, the new Gujarati daily is the fifth language daily from The Times Group
BestMediaInfo Bureau | Delhi | July 14, 2014
In less than six months since its launch, The Times Group’s new Gujarati daily, NavGujarat Samay, has claimed that it has achieved the milestone of crossing the 2 lakh circulation mark in Ahmedabad.
Ahmedabad is traditionally known to be the bastion of established and well-respected Gujarati dailies that have strong reader loyalties. According to the Times Group, “For NavGujarat Samay to achieve a 2 lakh circulation in just six months is testimony to the fact that Gujarati readers in Ahmedabad appreciate a premium, modern product when they see one, and have welcomed NavGujarat Samay’s unique mix of best in class business news, hot city news, reader engagement and a sleek and modern design.”
Rahul Kansal, Executive President, Bennett, Coleman & Co. Ltd (BCCL), said, “We at Times Group pride ourselves in intuitively understanding the needs of our readers and over-delivering on those expectations. NavGujarat Samay has been lapped up by the Ahmedabad readers in a short period of time. We at The Times Group are hugely encouraged by this endorsement from the ones who matter the most – our readers.”