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Times Now launches ‘Super Budget 2014’

The line-up includes Budget Roundtable, Budget Expectation: World’s Eye on India and My Budget Wish-list

BestMediaInfo Bureau | Delhi | June 30, 2014

Times-NowTimes Now has always taken the lead in setting the pace by digging deeper into stories that matter the most to its viewers. After a highly successful General Elections 2014, positioning itself as ‘India’s Election News Headquarters’, the channel is now set to introduce a captivating line-up of shows leading up to the Union Budget 2014-15.

The special line-up is an integration of highly engaging and informative shows comprising debates, interviews, incisive analysis and discussions with an eminent panel of experts on the expectations from the Union Budget. Economists like Omkar  Goswami, Lord Meghnad Desai, Rajeev Kumar, Sunil Alagh, former MD & CEO of Britannia Industries, along with Times Now Editor-in-Chief Arnab Goswami will engage with the discerning viewers and lead the conversation on what a common man can expect from Budget 2014.

Amongst others, the Super Budget special line-up by Times Now includes:

Budget Roundtable: A series of two shows of an hour each, led by Arnab Goswami and Political and Economy Editor, Navika Kumar, airing till July 5 (one episode each day), will showcase a high-octane panel discussion with some well-known political and industry bigwigs.

Budget Expectation: World’s Eye on India will showcase the expectations from this Budget, as Times Now puts together a panel of international experts like Jagdish Bhagwati, Andrew Ferris and several other who bring out how this budget would help boost the economy and further improve India’s investment climate.

My Budget Wish-list: A series of vignettes bringing out the voice of the common man what he wants from the budget this time, giving him an opportunity to put forth his wish-list to the Finance Minister.

Jatin Bhatt Jatin Bhatt

Jatin Bhatt, CMO, Times Now, ET Now and Zoom, said, “After the highly successful General Elections campaign where we garnered the highest numbers by far, we are looking at strengthening our lead by the Budget line-up. Times Now 360 consumer-centric marketing programme with innovations will help us get more viewers, achieve higher growth and viewership numbers.”

The Union Budget will be televised live on Times Now, followed by an in-depth analysis with the experts’ panel simplifying the budget for the common man.

The Railway Budget will also be covered live along with a 30-minute pre-budget live show on the expectations of railway passengers.

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