Colors explores unspoken love with 'Meri Aashiqui Tum Se Hi'

Produced by Balaji Telefilms, the story walks the thin line between loyalty, friendship and love. It premieres on June 24 at 10 PM

BestMediaInfo Bureau | Mumbai | June 17, 2014

What's worse than knowing you want someone but you can never have them? Have you ever been hopelessly in love with someone who never reciprocates your feelings? Nothing hurts more than love not reciprocated. Colors, together with Ekta Kapoor's Balaji Telefilms, is all set to present Meri Aashiqui Tum Se Hi that addresses the anguish of one-sided love, narrated from the male protagonist's point of view.

Set in present-day Mumbai, the show narrates the story of close friends Ranveer and Ishaani, and talks about the thin line of difference between true friendship, loyalty and unending love. Through its affable characters, Meri Aashiqui Tum Se Hi showcases the values of a big fat Gujarati family and will premiere on Tuesday, June 24, 2014 and will air every Monday to Friday at 10 PM.

Prashant Bhatt, Weekday Programming Head – Colors, said, “With Meri Aashiqui Tum Se Hi, we are looking forward to extending the love story offerings on Colors that will take the audiences on a whirlwind journey of every emotion associated with friendship and unrequited love. We are happy to collaborate with Ekta Kapoor yet again to put forth a refreshing and unexplored love story. We hope our viewers will revel in this avant-garde story presented to them from the male protagonist's point of view.”

Emphasizing the thought even love unreturned has its rainbow, the show vividly traces the journey of Ranveer (Shakti Arora) whose amorous friendship with Ishaani (Radhika Madan) becomes a painful point in his life, as he finds himself unable to confess his undying love for her. Coming from a humble background, Ranveer often finds himself caught between loyalty and love, where unfortunately for him, loyalty takes the front seat. However, Ranveer is not obsessive nor depressed; he conditions his love to a friendship that could carry on forever, with no hope of ever being loved back. Ishaani is a simple girl who believes in love and commitment but is unaware of his affection and hence does not reciprocate Ranveer's feelings towards her. To her, Ranveer is a best friend in whom she can confide her secrets and discuss anything under the sun.

Ekta Kapoor said, “The USP of the show is the emotional journey that the audiences will trace with Ranveer, as his feelings for Ishaani pull at their heartstrings and resonate the empathy that comes with a love that can never be his. Every actor in the show has been carefully chosen for the character they will be portraying, making them the perfect fit as they play crucial roles in taking the storyline forward. Our characters are relatable and if viewers are able to feel the pain that Ranveer feels every time his heart breaks a little more, it will be an ultimate win for us.”

Supporting the lead pair of Shakti Arora and Radhika Madan will be a powerful star studded cast which includes veteran actor Sarita Joshi as Ishaani's tyrant grandmother together with Gauri Pradhan-Tejwani who is making a comeback on television after a gap of five and a half years as Falguni. Gauri Pradhan-Tejwani will be seen in a brand new avatar as Ishaani's mother. Completing the picture-perfect family portrait will be popular theatre actor Prithvi Sankala as Ishaani's father along with talented actor-writer Shahab Khan as Ranveer's father, amongst others.

Info@BestMediaInfo.com

Info@BestMediaInfo.com