With creative partner Clive Pickering, Dawson has recently launched London’s newest ad agency, Dawson Pickering. His ‘Wedding’ ad for Volkswagen Surprisingly Ordinary Prices has, for over a decade, been the most awarded print ad in history
BestMediaInfo Bureau | Delhi | April 29, 2014
Kyoorius, a not-for-pro?t initiative by Transasia Fine Papers, and D&AD today announced the addition on Neil Dawson, Partner, Dawson Pickering, to the list of jury members for the Kyoorius Advertising Awards.
Dawson joins some of the world’s top creatives at the Kyoorius Advertising Awards including past D&AD President and jury foreman, Rosie Arnold, Deputy Executive Creative Director, BBH; Abhijit Avasthi, National Creative Director, Ogilvy & Mather; Agnello Dias, Chairman & Co-Founder, Taproot India; Graham Kelly, Regional Executive Creative Director, Isobar; Senthil Kumar, National Creative Director, JWT; Sonal Dabral, Chairman & Chief Creative Of?cer, DBB Mudra Group; and Woon Siew Hoh, Regional Executive Creative Director, Hakuhudo.
Apart from three years working in South Africa, Dawson has spent the whole of his career in London. His ‘Wedding’ ad for Volkswagen Surprisingly Ordinary Prices has, for over a decade, been the most awarded print ad in history. His ‘Fish’ commercial relaunched the ‘Keep Walking’ campaign for Johnnie Walker globally, and as Chief Creative officer on the Philips account, he won back-to-back Cannes Grand Prix in 2009 for Philips Carousel and 2010 for Philips Parallel Lines. With longtime creative partner Clive Pickering, Dawson has recently launched London’s newest ad agency, Dawson Pickering. The overarching structure of the Kyoorius Awards is to only award work that is worthy of merit. No matter how big the brand, or how small the names behind it, how wide the media reach is or the number of retweets, the ultimate goal is to create outstanding work that works. With over 34 categories spanning Press Advertising, Outdoor Advertising, Film Advertising, Radio Advertising, Direct Marketing & Activation, Integrated and craft related categories including Art Direction, Craft for Advertising, Film Advertising Craft, the Kyoorius Advertising Awards will reward only the best of the best in each category. This is why Kyoorius Awards have no winning tier structure – no gold, silver or bronze – and it is the jury’s prerogative to award one or multiple Blue Elephants in any one category, and none in another if entries are not up to the mark.