Taproot appoints Priyanka Rishi as GM

With more than 16 years' experience, Rishi has had long stints with Ogilvy and JWT and brings with her solid cross-category experience

BestMediaInfo Bureau | Mumbai | March 24, 2014

Priyanka Rishi

Taproot India has appointed Priyanka Rishi as General Manager, based in Mumbai, and reporting to Umesh Shrikhande, CEO. With more than 16 years in the business, Rishi has had long stints with Ogilvy and JWT and brings with her solid cross-category experience.

Rishi said of her new role, “To be a part of an agency that has set benchmarks for the industry is professionally stimulating and exciting. I look forward to building on Taproot's strengths and work ethos to create an even stronger organisation.”

Umesh Shrikhande

Shrikhande said, “With so many interesting opportunities for adding value to our clients' businesses and brands, Priyanka is a welcome addition to our talented team. She is passionate about both strategy and creativity and comes with a deep and insightful understanding of brands. Infusing our team with such strong talent will further the process of adding depth and sparkle to brand Taproot.”

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