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Big Magic Bihar & Jharkhand presents ‘Aap Ke Haathon Ka Jadoo’ contest

Channel invites recipes from viewers every week. Five winners to be featured on ‘Rasoi Ki Rani’ every week along with Chef Rakesh Sethi

BestMediaInfo Bureau | Delhi | January 13, 2014


With an aim to expose the Indian woman’s culinary excellence and food wisdom, Big Magic Bihar & Jharkhand has launched a contest ‘Rasoi Ki Rani - Aap Ke Haathon ka Jadoo’ contest where viewers can send in their recipes and win a chance to be featured on the show along with renowned Chef Rakesh Sethi.

Rasoi Ki Rani presents a platform for the women of India to showcase their culinary talent. All participants have to do is email their recipe to Chef Rakesh Sethi will personally judge the recipes and choose five best recipes fit to air on a TV show. The winners will thus get an opportunity to cook and present the recipe for viewers.

The contest which is already on air concludes at the end of this month and is already garnering massive participation from viewers in the region.

Sunil Kumaran, Business Head, Big Magic Bihar & Jharkhand, said, “Food is one of the most important aspects of our life and women like to innovate everyday in their kitchens. This contest will give this innate talent the recognition it deserves. We are sure that this will also help us garner appointment viewing and drive value for viewers and advertisers alike.”

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