The agency will handle 360-degree digital communication of the brand. The brand will be handled out of its Delhi Branch
BestMediaInfo Bureau | Mumbai | November 13, 2013
IsobarÂ India has been appointed as Kent RO Systemsâ digital media partner. The win comes after a multi-agency pitch. The mandate is to handle 360-degree digital communication of the brand. The brand will be handled out of its Delhi Branch.
Shamsuddin Jasani, Managing DirectorÂ IsobarÂ India says, âWeâre privileged to work with Kent RO Systemsâ. This win is a testament to the fact that we strive to provide innovative solutions to our clients. Digital Media plays a vital role for a brand like Kent RO Systems, where connecting with customers at all levels is essential.â
Varun Gupta, Director Kent RO Systems says âÂ In todayâs digital age, it has become imperative to engage customers on the online channel.Â At Kent, we emphasize on educating our customers through advertising. On the digital platform, ads can be targeted and differentiated based on a customerâs profile. This means delivering relevant content to the right audience.Â Isobarâs diversified experience and expertise in the digital segment will help us achieve that in an optimal manner."
Gopa Kumar, Associate Vice President,Â IsobarÂ India says:Â âWe are delighted with this new win and are looking forward to a long and mutually beneficial relationship with Kent RO Systems. This segment is increasingly getting fiercely competitive and hence our endeavour would be to provide innovative and effective digital solutions to Kent RO Systems.â