Times Internet is diversifying into B2B news and adopting an aggressive strategy to redefine content delivery with a sector-wise approach
BestMediaInfo Bureau | Delhi | October 31, 2013
The Economic Times has announced the launch of ETTelecom.com, a comprehensive news portal catering exclusively to the telecom sector. Launched by Union Minister for Information Technology & Law, Kapil Sibal, yesterday, this initiative is a part of The Economic Times commitment to the telecom sector.
ETTelecom.com has been launched with the objective of keeping industry professionals updated with a comprehensive and focused roundup of telecom sector news – local and global; breaking new stories and in-depth analyses across varied topics such as technology, voice, VAS, and allied sectors.
ETTelecom.com aims to redefine a new generation of focused business vertical news, information, data, tools and services to professionals in the telecom industry. The exclusive coverage by the portal will be complimented by a daily mobile-friendly newsletter to its subscribers, updating them with the latest and trending stories across telecom sector, every morning.
Satyan Gajwani, CEO of Times internet, commented, “Our objective is to make ETTelecom.com a one-stop destination for industry leaders who want to keep themselves updated about the telecom sector in India. The portal will not only focus on voice and VAS, but also networks, broadband, DTH, IPTV, handsets and all related information. The Indian telecom industry is at a perfect stage of development now and with 3G and smartphones gradually taking the centrestage, it will have a lot of stories to tell in the coming time. As internet access is poised for a dramatic turn, we see Times Internet diversifying into B2B news and adopting an aggressive strategy to redefine content delivery with a sector-wise approach.”
To facilitate deeper industry-engagement, ETTelecom.com will provide an interactive platform for telecom professionals via forums and live discussions with the decision makers in telecom industry.
“I believe that the telecom and IT sectors are the infrastructure of empowerment that apply to all fields of human activity, because there is no field that is left out of cyberspace. This is a big challenge for us, while you provide the platform we will have spate of information on that platform that we will have to respond to. There is a lot of information, and it should be analysed on a daily basis and put out on a right kind of platform so that there is informed decision-making on the other end. The Economic Times has taken a step forward, and I congratulate the team of ETTelecom.com,” Sibal said.
“ETTelecom.com would be a quality news and information resource for people involved in India’s fast-growing ICT industry. We are extremely delighted to have such a dynamic and focused news portal catering to the entire telecom sector, and wish their team the very best in their endeavours,” said MF Farooqui, Secretary, DoT and Chairman, Telecom Commission.