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Lokmat Samachar enters MP with Chhindwara edition

While this is the seventh edition of Lokmat Samachar, it is the 21st edition of the group across its publications

BestMediaInfo Bureau | Delhi | July 22, 2013

Lokmat Samachar launched its seventh edition from Chhindwara, Madhya Pradesh, on July 19, 2013. With this launch, Lokmat Media, publisher of Lokmat Samachar, has made its entry into Madhya Pradesh with its 21st edition overall.

The maiden MP edition of Lokmat Samachar was launched by Union Urban Development Minister Kamal Nath, who praised the Lokmat Group for launching Lokmat Samachar in Chhindwara. He said, “While Bhopal cannot become Chhindwara, Chhindwara can become Bhopal. Chhindwara has changed a lot over the years with its citizens changing their thinking and redefining their concept of development.”

The launch ceremony was attended among others by leader of Opposition in Rajya Sabha Ravishankar Prasad, Maharashtra CM Prithviraj Chavan, Chairman and Editor-in-chief of Lokmat Media and Rajya Sabha member Vijay Darda, Maharashtra school education minister Rajendra Darda, Executive Editor of Aaj Tak Punyaprasun Vajpayee, and managing editor of IBN7 Ashutosh.

Editorial Director and Joint MD Rishi Darda, Executive Director Karan Darda, Lokmat Samachar Editor Vikas Mishra, product head Mateen Khan, Resident Editor of Lokmat Samachar (Chhindwara edition) Devesh Thakur were among those present on the occasion.

Maharashtra CM Chavan stressed the need for media to maintain its neutrality and impartiality. He said both media persons and politicians carried a heavy responsibility on their shoulders. He expressed concern over a section of the media resorting to unscrupulous means to increase circulation. “It is the prime duty of the media to inform the policies and programmes of the government to the masses,” he added.

Lokmat Chairman Vijay Darda said the main duty of the media is to bring about change in the life of the common man. He said Hindi can play a prominent role in unifying the country. “With this objective, the maiden edition of Lokmat Samachar has been launched in Chhindwara. Lokmat provides a platform to the common man to propound his thoughts and opinions to the powers that be,” he said, adding that Lokmat did not represent any political party but was an impartial organ of public opinion.

Maharashtra school education minister Rajendra Darda said there is a sea change in politics and media in the last two decades. During pre-independence era, there was coordination between the media and politics which is no longer seen. “The media is the protector of public interest. Media has been an eyewitness to the events that shape history. Media should be accountable to the public,” he emphasised. Info@BestMediaInfo.com

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