Weber Shandwick rebrands in India
Agency's India offices adopt global identity after buyout of joint venture Corporate Voice | Weber Shandwick
BestMediaInfo Bureau | Delhi | June 25, 2013
Weber Shandwick, one of the world's largest PR agencies, has announced that its offices in India are now operating fully under the Weber Shandwick brand and have adopted the firm's global 'engaging, always' positioning. The move comes after Weber Shandwick took on full ownership of its India operations – formerly known as Corporate Voice | Weber Shandwick – in Bangalore, Kolkata, Mumbai and New Delhi earlier this year.
“After a 16-year partnership working with Corporate Voice, we're very pleased to take this next step in bringing our India operations fully into the global Weber Shandwick family,” said Tim Sutton, Chairman, Asia Pacific. “We are continuing to invest heavily in the business and look forward to welcoming new senior and specialist talent across our Indian operations in coming weeks.”
While the agency has a new name and brand icon, the firm's leadership remains unchanged. Atul Ahluwalia and Dilip Yadav, already leaders at Corporate Voice | Weber Shandwick, will retain their responsibilities under the new titles of Managing Director and Deputy Managing Director, respectively. Ahluwalia reports to Sutton.
“This is a very exciting time for our team in India,” said Ahluwalia. “As India's most awarded agency for the past seven years, and with campaigns that top the list of most creative PR work in the world, I am confident that our move to become part of the Weber Shandwick network will only strengthen our operations in India and allow us to contribute to the success of multi-market campaigns around the world.”
The four offices in India are the most recent additions to Weber Shandwick's Asia Pacific network of 18 owned offices in 12 markets, which stretches from Greater China, Japan and Korea to India, Southeast Asia and Australia. The firm's India operation was named India Consultancy of the Year by The Holmes Report in 2011.