Bagchi will be in charge of West & South operations for Tribal DDB, while George will handle the same markets for Rapp India
BestMediaInfo Bureau | Mumbai | January 30, 2013
Saugata Bagchi and Bijoe George will be taking on additional roles for Tribal DDB and RappIndiarespectively effective January, 2013.
Bijoe George, VP - RAPP, will now handle RappIndiaâs operations in the West and South. Bijoe will also continue his lead role on the HP business that is a key client for RAPP inIndia.
Saugata Bagchi, VP Tribal DDB, will now be in charge of the West & South operations for Tribal DDB through the Tribal DDB presence in Mumbai and Bangalore.Both, Bagchi and George will continue to report to Venkat Mallik, President, Tribal DDB and RappIndia. Tribal DDB is one ofIndiaâs leading and most awarded digital agencies. RAPP is a new age data driven multi channel agency. RAPP & Tribal DDB are members of the DDB Mudra Group and the Omnicom Group world-wide.
Commenting on his new role, Bagchi said,Â â Weâve had a strong hold in the western market & were able to further consolidate it in 2012. I am very excitedabout this new opportunity & believe that with our new improved digitalskill sets, our clients inSouthern India will increasingly contribute to the fast pace of growth that weâve set for Tribal DDB India.â
George said, âOver the last few years RAPP India has won many blue chip clients and 2013 would further propel our growth story. It would be exciting to lead this growth andÂ transformation. GivenÂ RAPP's legacyÂ in the data analytics space combined with itsmedia neutral offering,Â clients across verticalsÂ will find the RAPPÂ proposition a compelling one.â
Mallik commented, âWe have had a very good 2012 for both Tribal DDB & RAPP. The new structure with expanded roles for Bijoe and Saugata will help us leverage their skills better &build on the progress we have made in 2012. The year 2013 should see us deepening our capabilities & delivering higher quality business and creative solutions for our clients while we build RAPP & Tribal DDB into stronger bigger communications agencies.â