ESPN Star Sports ends 2012 with record haul of creative awards

Asia's No. 1 sports content provider continues its winning streak with recent success at Promax Asia 

BestMediaInfo Bureau | Delhi | December 13, 2012

ESPN Star Sports (ESS) has capped a successful calendar year with a total of 14 awards for its in-house on-air campaigns when it clinched two Gold and two Silver awards at the recent Promax Asia Awards that honours the industry's best communication campaigns.

The recent success comes on the heels of ESS's most memorable performance at Promax International USA where it won two Gold and two Bronze awards, beating stiff competition in sports from across the globe. Likewise in the highly competitive Indian market in May this year, ESS scored another record haul of six awards at PromaxBDA Awards India where it not only swept the entire sports category, but also won two more awards in other highly competitive categories.

Peter Hutton, ESPN STAR Sports' Managing Director, said, “It's excellent that our creative team has received further recognition for their consistently high level of original work.”

Conceptualised in-house, the achievements for these projects highlight ESPN Star Sports' Marketing and OAP team's single-minded focus to engage diverse audiences through relevant and effective communication campaigns, while building and promoting key properties and events in line with its business objectives.

The awards won in 2012 are:

• Promax International Asia – 4 (Spanish BBVA La Liga, Barclays Premier League, ESPN Player)
• Promax International USA– 4 (Barclays Premier League, Wimbledon, Champions League T20)
• PromaxBDA Awards India – 6 (Formula 1, Barclays Premier League, Wimbledon, Champions League T20)

Info@BestMediaInfo.com

Info@BestMediaInfo.com