The global runaway hit aims to add zing to the adventure quotient every Sunday
BestMediaInfo Bureau | Delhi | November 5, 2012
Kid’s weekend entertainment dose has just got a bit more exciting starting yesterday, November 4, with Cartoon Network launching its global, multi-award winning, original animated series ‘The Amazing World of Gumball’. It will air every Sunday at 4 PM.
This technically ambitious production fuses 2D and 3D animation with live action, laying the foundation for a new era of animated cartoon format. Holding the numero uno position since its launch in 2011, this worldwide hit has swooned kids with its apt narrative, comic timing, entertaining characters and global appeal.
The Amazing World of Gumball takes viewers through a story of an ordinary family – The Wattersons – who live in the extraordinary town of Elmore, and face challenges with their 12-year-old son Gumball (a blue cat) and his bosom pal Darwin who spell misadventures for all! Gumball’s dad is a pink rabbit who stays at home while his mother works in a rainbow factory. Other interesting hooks loved by the kids will be Anais, a 4-year-old genius bunny, a tyrannosaurus, Tina Rex, a cheerleading peanut Penny and a banana Joe! Despite the numerous failed attempts at adventure, Gumball never seems to learn.
Talking about this series, Monica Tata, General Manager, Entertainment Networks, South Asia, Turner International India, said, “Cartoon Network is proud to bring this internationally hit original series which has won the hearts of million kids globally to India. The innovative animation technique bridges the gap between fantasy and reality – a dream for every kid. The Amazing World of Gumball is a light-hearted comic tale and reiterates Cartoon Network’s commitment towards providing the best of international and local content.”