Vizeum appointed media AoR for ETV Network

Agency to manage ETV Marathi, Bangla, Kannada, Gujarati and Oriya channels

Best Media Info Bureau | Delhi | August 28, 2012

Aegis Media's Vizeum India today announced their appointment as media AoR for Prism TV Pvt Ltd to handle the five ETV regional channels, namely, ETV Marathi, Bangla, Kannada, Gujarati and Oriya.

As ETV Network gears up for a refreshed strategy, Vizeum has been appointed to play a pivotal role in the next phase of growth for the network.

Confirming the development, an official spokesperson from Prism TV said, “We are delighted to partner with Vizeum in our attempt to redefine the next phase for ETV channels. Building a brand around the network can present a lot of interesting challenges and we look forward to work with team Vizeum in getting people hooked to our regional channels.”

Commenting on the win, S Yesudas, Managing Director – Indian Subcontinent, Vizeum, said, “All I would say with pride is that our dream of attracting clients and talent to Vizeum automatically in our fourth year of operation, rather than us having to go out, is becoming a reality. I take this opportunity to welcome ETV Network into the Vizeum family.”

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