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Genesis Burson-Marsteller begins 2012 with multiple new account wins

Wins Piaggio-Vespa, New Zealand Tourism, Safilo, Hindustan National Glass and Medium Healthcare Consulting biz

BestMediaInfo Bureau | Delhi | January 19, 2012

Genesis Burson-Marsteller, South Asia started the New Year on a high note, adding several new clients.

The firm’s focus is on ethical influencing and bringing alive creative outreach campaigns using an evidence-based approach. We are starting the year on a high, with some really interesting companies & brands as retainers,” said Prema Sagar, Principal & Founder, Genesis Burson-Marsteller, South Asia.

Retainer clients who came on board included Piaggio-Vespa, New Zealand Tourism, Safilo, Hindustan National Glass and Medium Healthcare Consulting.

The firm has also bagged significant project clients such as TNT, ArtDubai and India Design Forum. “We work hard in building truly winning campaigns and measuring what we achieve for our clients. Beyond retainers and projects, we have won significant work from existing accounts which is at the core of our business strategy – to retain and build long term relationships with our clients,” said Nikhil Dey, President, Public Relations, Genesis Burson-Marsteller, South Asia.

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