Piyush Pandey was the recipient last year of the award given by the Association of Business Communicators of India
BestMediaInfo Bureau | Delhi | December 8, 2011
The Association of Business Communicators of India (ABCI), at its 51st Annual Awards, felicitated Agnello Dias, Managing Director, TapRoot India, with the ‘Communicator of the Decade’ award. Last year this award was conferred on Piyush Pandey, Executive Chairman & Creative Director, Ogilvy & Mather India & South Asia.
Prof MS Swaminathan, Rajya Sabha MP and father of the Green Revolution in India, graced the occasion as Chief Guest.
Aggie, as Agnello Dias is popularly known as, is one of India’s best-known advertising creative personalities. The former JWT National Creative Director, who went on to set up his own creative hot shop TapRoot, along with partner Santosh ‘Paddy’ Padhi, is credited with winning India’s only Cannes Grand Prix for The Times of India campaign two years ago.
This year ABCI received 952 nominations from 32 categories. More than 100 companies participated in the 51st Annual Awards Nite. However, only 48 companies emerged as winners in various categories. Those who got maximum awards were awarded the ‘Champion of Champions’ trophy, the award that ABCI instituted from the 50th edition last year.
The other awardees at the ceremony are:
The Champion of Champions Trophy winners were L&T, Mahindra & Mahindra, Union Bank and Tata Chemicals.
Magazine of the Year award was given to Reserve Bank of India for its in-house magazine ‘Without Reserve’.