He moves from Mudra Max where he was General Manager. He has an experience of 14 years in the OOH industry
BestMediaInfo Bureau | Delhi | November 14, 2011
Integrated OOH brand communications agency Milestone Brandcom has appointed Rupadhish Roy as Client Servicing Director. He will be responsible for overall client service delivery for the agency. He moves from Mudra Max where he was General Manager.
With its recently launched division Milestone Connect, an events and promotions cell catering to experiential marketing, and nationally expanded service footprint for last mile brand solutions, Milestone Brandcom has made quite a few senior appointments focusing on its integrated service offering.
Nabendu Bhattacharyya, Founder & Managing Director, Milestone Brandcom, said, âRoy brings a wealth of experience both in media buying and servicing many national and international brands alike. The partnership and rich knowledge and experience he has built with media and clients will also help us in further strengthening our integrated service offering to our existing portfolio of brands across India.â
Commenting on his new role, Roy commented, âMilestone Brandcom creates fresh and unexpected ideas with engaging remix of digital technology and OOH media. I was attracted by Milestoneâs inclusive ambition and outlook and see this momentum as both a great challenge and opportunity.â
Roy has over 14 yearsâ experience in Out-of-Home advertising and has worked across various industry sectors such as telecom, finance, insurance, automotive, media and entertainment. He started his career in 1997. He was with Mudra Max for nearly seven years. He has played a significant role in buying and client servicing in most of the leading OOH agencies including RMG David, Portland, Madison (MOMS), Mudra and Selvel Vantage.
He has spearheaded OOH campaigns nationally for brands like Aircel, Volkswagen, Reliance Capital, Colors, Hindustan Times, State Bank of India, Franklin Templeton, Allianz Bajaj, to name a few.