Drives new business at a scorching pace; 80 new wins so far this year and counting!
BestMediaInfo Bureau | Delhi | October 11, 2011
Lowe Lintas has won a staggering number of new accounts across the country this year. In just the first 9 months of this year, the agency has signed on 80 new clients; and with 3 months left to go this year, is hoping to cross the 100 mark for the year. Lowe Lintas has won these businesses across the country - in both metros and non-metros; and in advertising and in specialist communication fields like PR, Healthcare, Rural and Design.
So while wins for Lowe Lintasâ advertising division includes names like Suzlon, 3M, Tata Interactive, Birla Ultratech, Videocon D2H, GE Healthcare, UIDAI, Muthoot Pappachan Group and Expedia; its specialist PR division, LinOpinionâs wins include businesses like Tourism Victoria, Starwood Hotels & Resorts, Samsonite and Times Now . Lowe Lintasâ specialist Healthcare division, LinHealthâs wins include Cadila Pharmaceuticals, Bayer Pharmaceuticals and Sun Pharma; its specialist Rural Communications division, LinTerland has been signed on by Johnson & Johnson and Nokia.
Speaking on this performance, Joseph George, CEO Lowe Lintas India said âI must admit that this performance is quite unprecedented. We set ourselves an aggressive growth target for 2011 and simultaneously went about putting in place an âenabling eco systemâ; allowing us to win businesses across not just diverse categories, but also across all our offerings â Lowe, LinOpinion, LinHealth, LinTerland, LinProductions, LinTeractive and dCell. But above all, I am most thrilled with the possibility of writing 80 new case studiesâŠ hopefully in just a few quarters from now!â