Introduces New Productions + Sweeps + Jingles and the hunt for a Brand New Jock.
BestMediaInfo Bureau | Delhi | September 1, 2011
HIT 95 FM as completed 5 years and continues strongly with its commitment towards giving a Live & Interactive Radio experience and entertainment, âGive Delhi listeners what they like listening toâ.
The Radio Station as part of its 5th Birthday have embarked upon giving a Fresh New Sound to its Radio Station. This initiative leads into new packaging & productions done by world class Radio specialist from the US.
Birthday promotion gives back its loyal listeners something to cheer for, Hard Rock / Landmark vouchers to every caller who is put on air. âWe are happy to know that those who tune in tend to tune in repeatedly and become an involved listener, purely due to differentiated offering,â says Sanjay Hemady, Chief Operating Officer, HIT 95 FM Delhi. "They do not worry about what is happening on any other Radio Station, they do what they believe is right for a Delhi listener. The music format is based on the Internationally successful CHR (Contemporary Hit Radio) reaching out to anybody who loves International Music in Delhi NCR."
The primary language of music is English with the Jock Talk specifically in Hinglish catering to a wide spectrum of listeners and resonates with a large listening population. Thatâs where the Morning Jock Sarthak comes in. In many ways, he speaks the language of Dilliwalah!
The intriguing thing about the station is the TG it reaches out to, the music appeals to any generation, thereâs something for everybody and works extremely well for the Radio station.
Listeners enjoy âNo Repeat Wednesdaysâ where no single song is repeated the entire Wednesday, âClassic Music Marathonâ and âSaturday Night Hot Mixâ, these properties are a winning formula with its audiences. Advertisements do not interrupt these shows, probably the only Radio Station in the country to offer such listener- friendly uninterrupted entertainment. Probably the only Radio Station in the country to give âMore Music per Hourâ than any other Radio Station.
Endorsing the FM station, Virat Mehta, Vice President - Communication, Nestle India said, âHit 95 FM offers us a fantastic way to connect with the kind of audience NESCAFE would like to engage with. We have been a part of the channelâs initiatives for more than two years now. In addition both me and my son listen to the station everyday and enjoy it a lot.â
"Hit 95 is a station with a difference not only in terms of being the Only English FM Station at Delhi but in terms of the treatment to the entire marketing objective of a client. It is full of passionate people who think beyond the regular and has helped Advertiser reach its true audience in a more engaging and interactive way. A station which has brought forward the true power of Radio," added Saket Sinha, Partner Client Leadership, Mindshare.
On this occasion, HIT 95 FM has announced âThe Jock Huntâ to select likeminded creative mind that fits into the culture & tradition of the station. The opportunity allows passionate Radio aspirants in Delhi to send in voice sample or their work to the Radio station to qualify for the coveted job.
Speaking on the initiative, Program Director, Sarthak Kaushik, HIT 95 FM in Delhi, says, âHIT 95 FM highlights the need for a vibrant Delhi to have specialized content developed to their liking and listening habitsâ. We constantly research and change based on our listeners liking. HIT 95 FM has been giving its listeners the hugely popular morning show âHit Mornings with Sarthakâ by the morning personality Sarthak with pet cow Adam to âTen Hits in a Rowâ, âTop 8 at 8â Countdown show, âTop 25 Countdownâ making this a completely listener endorsed Radio Station.
Sanjay Hemady, Chief Operating Officer, HIT 95 FM Delhi adds, âThe Radio station, along with its partners continue to play an important role to promote international music in Delhi, this opportunity of âThe Jock Huntâ adds huge value to our partners. Our goal is to bring in new advertisers, add value and give them the comfort of Radio as a medium. The team works hard on the challenges on their current objections to entry in Radio. The team is passionate and builds on valuable insights from the learningâs of Radio; they work constantly towards creating best in Radioâ.