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Tata Sky Mobile Access nabs top-spot within a week

Becomes fastest selling application downloads on App Store since its debut a week before.

August 4, 2011:

Tata Sky, the leading Direct-to-Home service provider, has once again proved its technology dominance with its new Tata Sky Mobile Access application rising to No. 1 application to be downloaded on the App Store within a week of its launch.

Speaking on the new landmark, Vikram Mehra, Chief Marketing Officer, Tata Sky, said, “We are extremely delighted to announce that a week old application has nabbed the top-spot as fastest selling application downloads since its debut. The Tata Sky Mobile Access App is a natural integration of TV entertainment with these smart devices and is the first-of-its-kind functionality offered by any DTH service provider in India. The highly anticipated Tata Sky Mobile Access App has lived up to our expectations and we are further pleased to inform that the android version will also be available soon.”

Tata Sky in association with Ryz Media Inc. has introduced ‘Tata Sky Mobile Access’, a cutting edge app for Apple devices. This app enables subscribers to user their iPhones, iPads and iPod Touch as a universal remote to control consumer electronic devices in their homes. In addition, subscribers can use the app to access 4-day programme listings, read extended information for movies; search for programs based on title and set their favourite shows for recording on the go.

Keeping in line with the constant need for being connected to friends and family through social platforms, Tata Sky Mobile Access allows subscribers to share what they are watching on TV through Facebook and Twitter. Further, the app allows subscribers to view which programmes their Facebook friends are currently watching, helping them to decide on what to watch. At launch, this app will be available on Apple Devices only and can be downloaded free of cost from the iTunes store. An app for Android devices will be launched shortly after.


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