Tyroo Media Network grows to 19.2 Million unique visitors in May according to ComScore MediaMatrix.
BestMediaInfo Bureau | Delhi | July 6, 2011
Tyroo Media, India’s leading horizontal ad network, today announced another milestone in its growth, recording over 19.2 Million unique visitors in its network, according to newly released data from ComScore MediaMatrix May 2011.
Nitin Chowdhary, Business Head India, Tyroo Media Pvt. Ltd. said “We’re excited to see the continued growth and engagement in our network. As per Comscore’s latest numbers, Tyroo now reaches nearly half of India’s internet audience. Given our leadership and strength, we continue to do business with most digital advertisers and agencies and enable them to get access to a broad base of publishers on our network.”
He further added – “With this kind of reach we empower our advertisers to engage consumers through our high engagement rich media formats like VooDoo and reach the exact target audience through our advanced dynamic retargeting capabilities to ensure delivery against brand metrics with optimum ROI.”
ComScore MediaMetrix’s new data shows that Tyroo Media is ranked the fourth largest digital media vehicle in the country. The demographic profile report also suggests that almost 44 percent of the total Internet population visit Tyroo media’s network of sites.