She comes in here from Madison and will be responsible for buying audits across the Globe, including India.
BestMediaInfo Bureau | Delhi | July 27, 2011
Harsha Joshi has joined the Management Team at Spatial Access from Madison as the CEO, responsible for buying audits across the Globe, including India. She is part of the 5 member team that is leading the expansion plans of Indiaâs first and only Media & Marketing services audit and advisory firm.
Harsha was with Madison as COO, media buying and content, for 11 years and brings to the table years of experience in media buying.
Her collaborative approach and win-win attitude have earned her the respect of media owners and clients alike. With a deep knowledge of the media market, Harsha will help Spatial Access consolidate its approach tools to develop innovative solutions in the media buying benchmarking space.
Commenting on the new phase in her career Harsha says âAfter years of being on the media agency side it was time for me to explore new challenges. What was exciting about Spatial Access is that it gave the opportunity to use my experience over the last 20 years as well as step into a completely new business perspective. The chance to expand my boundaries across the globe to new markets, services and technology is very exciting. The senior management team at Spatial Access are all shareholders and partners in the venture and this is âourâ company. We are now taking on the responsibility of building on the incredibly solid foundations laid by Meenakshi.â
Welcoming Harsha to the top management team, Meenakshi said âSpatial Access has grown both within India and outside the country. We have some revolutionary ideas and concepts that need to be nurtured and championed. In addition to heading all the buying audits in India, Harsha is going to be working with me on our regional expansion plans. Spatial Access is already well established in India and we hope to cover the APAC region in the next 12 months. We have been working in Thailand and Indonesia and have also done projects in Pakistan. Now with Harsha on board we will be adding markets & different buying audit services to our base.â