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Outlook Money dons a new look as it turns 13

Launches several digital initiatives; to be available on mobile phones and tablet devices soon.

BestMediaInfo Bureau | Delhi | July 15, 2011

Outlook Money, India’s No. 1 personal finance magazine has completed 13 years of in-depth insightful journalism. Starting with the Anniversary issue, Outlook Money, in its new avatar comes with a new look and expanded coverage of the stockmarket, mutual funds, real estate, non-resident Indians, financial planning, wealth management, entrepreneurship, and even a guide to getting the best value in your spending. All this will be supported by the same in-depth analysis and sound advice that arises from the concern for the reader. Outlook Money is now also available on iPads, PCs, Macs or Android mobile phones at www.zinio.com/outlookmoney.

That’s not all. The website too (www.outlookmoney.com) has a new look and is easier to navigate. The website is an extension of the magazine, but it will also see a number of innovations such as Calculators, a ‘helpdesk’ of experts to answer your queries, Financial Inclusion and Blogs and more to follow soon.

Meanwhile, another unique initiative, Outlook Money Digital, India’s first personal finance e-weekly has already gone live at http://digital.outlookmoney.com. It will soon be also available on mobile phones and tablet devices, allowing the reader to get fresh, exclusive and free online content every Saturday morning. That’s one more Outlook Money product to keep you right on money matters. “The Digital Editions will make it easier for the consumers to read and share content,” said Manish Dhingra, director and co-founder of Mediology Software, the technology partner of Outlook Money.

Talking about achieving this milestone, Indranil Roy, President, Outlook Group, said: “We have created a segment called personal finance which never existed.  It gives us a tremendous sense of achievement and a huge responsibility to guide our readers with information that’s true and meaningful in their decision making process.”


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