He will be based at Mumbai and will be reporting to Vice President, MarComm Sanjeev Kotnala.
BestMediaInfo Bureau | Delhi | July 14, 2011
Biswaraj is a post Graduate in Marketing from Symbiosis College and has 11 years of prior experience into Marketing Alliances and promotions. His last assignment was with Music Broadcast (Radio City) as DGM handling Alliances, Promotions and New Business. He has earlier worked with Jet Airways.
Speaking on his joining the team, Sanjeev Kotnala said, “Biswaraj brings in relevant experience for current business and will enhance the team efficiencies in communication”.
On his movement and challenges further Biswaraj says, “Dainik Bhaskar group as an innovative aggressive media group with its ever expanding reach and footprint will give me that additional width to experiment. It’s uniquely placed with a non-metro market- and this space is full of action. I am sure this will be a phase of great learning- experimentation that is an intrinsic property of the brand.”